SDCCU Lift Up Literacy Book Drive is Collecting Books to Support Local Literacy Efforts

Throughout October, donate new or like-new books at any SDCCU branch
 
SAN DIEGO, Calif., (October 1, 2025) — San Diego County Credit Union® (SDCCU®), one of Southern California’s largest locally-owned financial institutions, is collecting new and like-new books for its Lift Up Literacy program, which aims to increase access to reading throughout Southern California. This marks the third consecutive year SDCCU has supported local libraries through its Lift Up Literacy campaign.
 
SDCCU developed the Lift Up Literacy campaign in 2023 in partnership with the San Diego County Library (SDCL). Since its launch, the book drive has collected and donated 21,327 books throughout San Diego. This year, SDCCU has expanded the program to include new partnerships with the Friends of the Laguna Niguel Library and Friends of the Murrieta Library to support literacy efforts across Southern California.
 
“The commitment from libraries across the region to increase literacy aligns with our efforts to support financial literacy and help create healthy, safe and thriving communities,” said Teresa Campbell, SDCCU president and CEO. “We are proud to partner with the San Diego County Library System, Friends of the Laguna Niguel Library and Friends of the Murrieta Library to promote literacy throughout the region.”
 
“The San Diego County Library is proud to celebrate the third year of Lift Up Literacy, a program dedicated to supporting equitable access to learning and literacy across our region,” said SDCL Library Director Migell Acosta. “We are deeply grateful to SDCCU and its members for their generous donation of books, which we share with the community through our Little Free Libraries and outreach events. These donated books inspire a lifelong love of learning—an essential foundation for student success—and open the door for everyone to experience the joy of reading.”
 
Community donations in San Diego will support library initiatives dedicated to increasing access to reading throughout Southern California. The San Diego County Library System encourages a love of reading in every way across all branches, kiosks and Free Little Libraries, an honor-based book exchange program encased in welcoming mailbox-like structures. Free Little Libraries are placed in areas managing literacy challenges, including transportation, financial or technical barriers. The Friends of the Laguna Niguel Library and Friends of the Murrieta Library will use community donations in their book stores to help fund library programs.
 
Books create additional avenues for local libraries to continue strengthening literacy, adding to existing programs and physical and virtual hubs of resources that allow citizens of all ages to experience education, entertainment and culture. For additional details, visit sdccu.com/bookdrive.